Module 6 - Green Business Strategy
This module examines ways of promoting green entrepreneurship as part of a green business strategy for sustainable development.
“Green business strategy refers to the tendency to integrate environmental issues in business strategy, across sub-business functions such as manufacturing, supply chain, finance, human resources and marketing in international markets” (Banerjee, 2002).
Participants should be taught how to develop a green business plan that focuses on making positive contributions to the environment. They should be introduced to various types of green businesses, shown how to generate a green business idea, taken through the process of developing a green business strategy and writing a green business plan.
OUTLINE
Introduction to the module This module examines ways of prom...
Presentation
Module 6 Green Business Overview.pptx
Video lesson module 6
Session 1 – Understanding Green Business Enterprise & Sustainable Development
In this session, the concept of integrating green strategic thinking into a business venture and ...
Ice breaking activity
Teacher: It is important to get participants interacting right from the start as early a...
Introduction
Activities breakdown Duration Slide Presentation: Exploring Sustainable Dev...
Activities
Aim of the activities: for participants to work on their own or in groups to define a sus...
Optional Activity
Aim of the activity: Participants to consolidate what they have learnt through the proces...
Debriefing Session and Assessment
Aim of the debriefing session (20 minutes): teachers helps students to reflect teamwork a...
OERs and references
According to the United Nations Educational, Scientific and Cultural Organisation, "Open ...
Session 2 – Green idea and opportunity generation
The session explores “idea generation” for a green business strategy. It is assumed that particip...
Introduction
Activities breakdown Duration Slide Presentation: Idea generation and strat...
Activities
Aim of the activities: Based on the outcome of Session 1 (Understanding Green Business En...
Optional Activity
Aim of the Activity: Helps participants to consolidate what they have learnt through the ...
Debriefing Session and Assessment
Aim of the debriefing session (20 minutes): teacher helps participants to reflect teamwor...
OERs and references
According to the United Nations Educational, Scientific and Cultural Organisation, "Open ...
Session 3 – Developing a green business model canvas
Session 3 turns the outcomes sessions 1 and 2 into a developed green business model canvas. Parti...
Introduction
Activities breakdown Duration Slide Presentation: Developing and using a VP...
Activities
Aim of the activities: Participants work in teams to formalise a business value propositi...
Optional activity
Aim of the activity: Helps participants to consolidate what they have learnt through the ...
Debriefing Session and Assessment
Aim of the debriefing session (20 minutes): teacher helps participants to reflect teamwor...
OERs and references
According to the United Nations Educational, Scientific and Cultural Organisation, "Open ...
Session 4 – Green entrepreneurial mindset
This final session focuses on green entrepreneurial activity. Participants are taught to consider...
Introduction
Activities breakdown Duration Slide Presentation: Entrepreneurial Mindset for a Green...
Activities
Aim of the activities: Participants collaborate and explore ways to reduce strains on nat...
Optional activity
Aim of the activity: Helps participants to consolidate what they have learnt through the ...
Green Business Value Proposition Presentation
Aim: This activity is set to check that the participants have achieved the overall learnin...
Debriefing Session and Assessment
Aim of the debriefing session (20 minutes): trainer helps participants to reflect teamwor...
OERs and references
According to the United Nations Educational, Scientific and Cultural Organisation, "Open ...